I’m sure you’ve heard about the popularity of wine in recent years. What you may not know, however, is what wine will be the most popular wine sold in shops such as Blas Ar Fwyd, a wine shop in conwy. Red? White? Sparkling & Rose? Desert? Which wine is going to dominate the wine shop and off license shelves in 2022?

Red wine:

Red wine seems to be more popular than white wine in 2018 and will still be a major drink of choice for customers in 2022. It is said that red wine has many health benefits so more people are choosing it over other drinks. There are no restrictions on shipping red wine online which makes it very accessible for consumers to buy.  Also, there are many different types of red wine available, such as Merlot, Shiraz, Cabernet Sauvignon and Pinot Noir. This gives customers plenty of options when purchasing.

White wine:

By 2022, white wine will account for 42% of UK wine sales. This is largely due to a growing trend for food pairing in restaurants. The popularity of these wines in wine shops is also seeing an increase thanks to their versatility and ability to be paired with both red and white meats, as well as vegetarian options. White wines are also popular among fad diets due to their minimal calorie count. However, it’s important to note that not all wines labeled ‘white’ are created equal; those made from muscat grapes have a higher sugar content than other varieties. If you’re looking for something low-calorie but still delicious, opt for a pinot grigio or sauvignon blanc instead.

Rose & sparkling wines:

Bigger-name rosé and sparklers look set to become staples in wine shops come 2022, especially given their popularity over 2017. With that said, red wines still dominate wine shop shelves in terms of value – representing 42% of sales (13% rosé, 29% red). However, as millennials turn away from both mass-produced drinks and supermarket specials, more people are turning to a wine merchant for more specialised selections. This is reflected by how fast-growing UK brands such as Coppola have grown over recent years.

Fortified & dessert wines

While table wines may dominate online and on-the-go sales, fortified and dessert wines are still extremely popular. Wine merchants will continue to see strong growth in these categories over the next five years. Dessert wines such as Port and Madeira are particularly popular for celebrating special occasions and for toasting at weddings; they’re also ideal paired with chocolate desserts. Fortified wine sales (both red and white) have grown by 27% since 2016.  These wines—including Sherry, Marsala, and Vermouth—are enjoying increased popularity due to their versatility: they can be enjoyed both on their own or mixed into cocktails.